Post by account_disabled on Nov 1, 2023 4:23:51 GMT
Content marketing effectively Content Matrix The Content Matrix consists of two dimensions, looking from left to right as a consumer's purchasing decision process. From the creation of awareness (Awareness) to the purchase of products or services (Purchase). In another dimension, if looking from the top down, is the purchase decision that relates to emotions (Emotional) to the purchase decision with reason (Rational). In the Content Matrix, it also describes the form of content that is divided into types.
Educational content (Educate), persuasive content (Convince), entertainment content. (Entertainment) and inspirational content (Inspire) If your brand is B C, the right content should be entertaining. May seo expate bd use contests, answering questions or playing games to get customers to participate and create awareness. that focuses on emotional access And create a product purchase by bringing actors as presenters Posting information on various forums That helps create inspiration or a catalyst for making a purchase decision.
On the other hand, if your brand is B B type, then credibility and detail are important. which requires reason and effect in making purchasing decisions Content created to create awareness may include writing articles to educate. press release Communicating with Infographics and Convincing Customers to Buy with Events Webninar Presentations of Successful Case Studies product trial It can convince people to buy products or services. How to get started with Content Matrix ? Let's take a look.
Educational content (Educate), persuasive content (Convince), entertainment content. (Entertainment) and inspirational content (Inspire) If your brand is B C, the right content should be entertaining. May seo expate bd use contests, answering questions or playing games to get customers to participate and create awareness. that focuses on emotional access And create a product purchase by bringing actors as presenters Posting information on various forums That helps create inspiration or a catalyst for making a purchase decision.
On the other hand, if your brand is B B type, then credibility and detail are important. which requires reason and effect in making purchasing decisions Content created to create awareness may include writing articles to educate. press release Communicating with Infographics and Convincing Customers to Buy with Events Webninar Presentations of Successful Case Studies product trial It can convince people to buy products or services. How to get started with Content Matrix ? Let's take a look.